Follow the unanswered questions
Investigate unsuccessful searches and unanswered questions to understand what readers are looking for.
KNOWLEDGE INTELLIGENCE
See where readers get stuck. Turn the evidence into clearer answers, with your team in control of every change.

Unanswered questions and unsuccessful searches tell you where to look. Bring the evidence together in Knowledge Intelligence and decide which gaps deserve attention.

Check the guidance you already have. Review the evidence, prepare a new article or a clearer answer, and keep the editorial decision with your team.

Give every article an owner and a review date. Make the next improvement easier to manage, so useful guidance stays useful as your team grows.

Investigate unsuccessful searches and unanswered questions to understand what readers are looking for.
Bring missing ownership, overdue reviews and unorganised guidance into view.
Review the evidence and suggested drafts before you apply changes or publish.
SMALL CHANGES. BETTER KNOWLEDGE.
Follow the evidence, make the editorial call, and give your readers something better to work with.
Find a question your knowledge doesn’t answer.
Check the evidence and the guidance you have.
Publish a clearer answer. Keep it useful.
MAKE ROOM FOR BETTER ANSWERS
Bring your team’s knowledge together.
Build on what you know. Find what comes next.
A clearer place to start.